Winning Step-by-Step with SEO Sprints
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The Strategy Sprint
The Strategy Sprint is built around identifying the strengths and weaknesses of your current website from a technical and content standpoint. We then curate a custom SEO strategy to effectively maximize website rankings.
1. Review of Google Analytics + Google Search Console
We do a deep scrub of your website’s data to find technical errors. We will also make sure your tracking is set up properly, so that we can accurately report on campaign results.
2. Competitor Analysis
An in depth look into your competitors, industry, and SERP market share. We’ll reverse engineer exactly what the leaders in your space are doing to rank high for your primary target keywords.
3. Enterprise Technical SEO Audit
We run a multi-faceted technical SEO audit on your website and identify all the technical problems that should be resolved in order to maximize current rankings.
4. Website Quality Audit
Our proprietary audit, focused on finding additional technical roadblocks, low-quality content, underperforming pages, and more.
5. SEO Strategy
All of our thoughts and findings compiled into a clear, concise roadmap to maximize your organic growth.
The Optimization Sprint
The Optimization Sprint provides the strength and support of the Rambow SEO team when there is no internal team on hand to fix the issues discovered in the Strategy Sprint. We become an extension of your team to optimize your site.
1. Target Pages
Using data from the Strategy Sprint we break down the pages on your site based on keyword volume, difficulty, and necessity to rank. We report on what pages on the site we should focus on to maximize your ROI.
2. Target Page Optimization
Once the target pages are approved, we begin optimizing the OnPage & OffPage elements of each of these pages, and provide a full OnPage Report for you. Once approved we will implement changes.
3. Technical Implementation
Using our Technical SEO Audit we will provide a complete report of all changes we will be making to the site in order to best optimize the technical issues your website faces. Upon approval, we will begin fixing issues.
4. Internal Link Optimization
We will put together a full internal link optimization report, including recommended changes to help pass SEO equity evenly throughout your website. Once approved, we will implement changes.
The Content Sprint
The Content Sprint is designed to identify the most opportunistic keywords and put together a plan to rank for them. We identify these topics based on multiple factors (e.g. competitor keywords, search intent, search volume, keyword difficulty, and more).
1. Keyword Gap Analysis
A proprietary research tool that pulls in your competitor’s keywords and crosswalks against yours. From there we identify “gaps” in your website. We use these keywords as seeds to generate topics for content creation.
2. Content Topic Ideation
Using the keywords from the gap analysis, we go to work formulating “topics”. These topics are shared with you for approval before blowing out with SEO metrics.
3. Content Matrix
A full content calendar, containing all your topics fleshed out with the right data.
4. Content Briefs
All of our thoughts and findings compiled in a clear, concise way ahead to maximize your organic growth.
5. Content Curation
Build out the content based of topics created using your own internal writer or bringing on the right contract writer.
The Link Acquisition Sprint
Our Link Acquisition Sprint is typically the last sprint, where we focus on delivering high quality, authoritative, contextual links that will significantly increase your website relevance and authority, resulting in higher keyword rankings and more targeted traffic to your website.
1. Link Profile Analysis
A review to ensure there’s no history of penalty or bad links. We will also take a look at the competition to understand what they’re doing to get links.
2. Link Prospecting
We scour the internet to find relevant, authoritative websites that are a good prospect to reach out to for link inclusion.
3. Link Outreach
Our team manually reaches out to each site with a “value proposition” to include a link to your site. We handle all the writing, outreach, and follow ups.
4. Link Acquisition
Each link is tracked in your private client portal.
Rambow SEO is extremely knowledgeable and helpful
“Rambow SEO is extremely knowledgeable and helpful, they go out of their way to be of service and will even make minor changes without charging. That is rare today! If you have the opportunity to work with this team, take advantage of it!”
Experience Explosive Growth
119% Increase in Sales
After we built Yarlap a new website, their keyword rankings and organic traffic all skyrocketed.
+35 Leads Per Month
How we helped a local handyman company increase inbound lead generation with Local SEO strategies.
+565% Organic Leads
After only six months, they were ranking in position one on Google for three of the five target keywords.
Questions? We’ve Got the Answers!
Here are some of our most frequently asked questions. If your question is not listed here, then please contact us.
Frequently Asked Question Here
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How Does SEO Work?
What Is A SEO “Sprint” Exactly?
What Types Of “Sprints” Do You Offer
What Makes Sprints Better?
Is There a Contract?
How Much Will SEO Increase My Website Traffic?
We’ve built a tool that uses your Google Analytics data to forecast different traffic scenarios for your website. If you’re interested in getting this report, click here to learn more.
How Does Pricing Work?
